I Left My Safe, Stable Job to Build a Business - Here's What I Learned!

Scaling a business isn’t just about systems and strategies—it’s also about mindset, branding, and making bold moves. In this episode of Scale With Us, Hermione and Jess dive deep into the journey of growing a business, overcoming self-doubt, and showing up consistently, even when imposter syndrome kicks in.

The duo talks about personal branding, the importance of evolving with your business, and how sometimes, taking a step back can be the best thing for long-term growth. They also explore why so many business owners hesitate to take big risks and how trusting your instincts can lead to major breakthroughs. Plus, there's a fun chat about their latest drink choices (hint: it involves margaritas) and a few unexpected business ideas along the way.

If you’ve ever felt like you’re holding yourself back or struggling to define the next phase of your business, this episode is packed with insights, inspiration, and a whole lot of laughs.

So grab a drink, settle in, and let’s get into it.

Key Takeaways from Episode 8

1. Your Business Will Evolve—And That’s a Good Thing

Hermione reflects on how her business has changed over the years, from its initial concept to where it is today. The key takeaway? Growth isn’t just about numbers—it’s about adapting to what works best for you and your clients.

2. Personal Branding is a Game Changer

People connect with people, not just businesses. Jess shares how showing up online has played a major role in building her authority, attracting clients, and positioning herself as a trusted expert in her industry.

3. Taking Bold Risks is Scary, But Necessary

From launching new offers to saying no to the wrong opportunities, scaling a business requires courage. Hermione and Jess discuss why playing small feels safe—but taking calculated risks is what leads to real growth.

4. Imposter Syndrome Never Fully Goes Away

Both hosts admit that even after years in business, they still experience self-doubt. The difference? They’ve learned to push through it. The trick is recognizing imposter syndrome for what it is—a sign you’re stepping into something bigger.

5. Your Work Should Fit Your Life—Not the Other Way Around

Scaling isn’t just about revenue; it’s about creating a business that supports your ideal lifestyle. Whether it’s spending more time with family or cutting back on travel, success means different things to different people. The goal is to build a business that works for you.

---

Episode 8 - Scale With Us

Chapters:

[00:00] Welcome Back: Tequila, Cocktails & Business Chats

[07:00] How Sidekick Started: From Idea to Execution

[14:00] From Side Hustle to Full-Time: The Leap Into Business

[22:00] Balancing Motherhood & Business Growth (Is It Even Possible?)

[30:00] The Mindset Shifts That Took My Business to the Next Level

[38:00] The Biggest Wins & Lessons Learned Over Eight Years

[45:00] Wild Card: If I Weren’t Running This Business, What Would I Be Doing?

Want the full conversation? Listen to Scale With Us - Episode 6 on your favourite platform:

🎧 Apple Podcasts | Spotify